Business Development Associate Trainee (Fresher) at Playto Labs
Location: Domlur 1st Stage, Bengaluru, KA, India
Job Type: Full-time
Company Overview:
Playto Labs is an early-stage startup with a mission to make kids future-ready through play. The company creates educational toys, games, and curricula designed to engage children in learning by doing. Founded by IIT Kanpur alumni, Playto Labs has quickly established itself as a leader in the educational technology space, having expanded its customer base to 33 countries within just one year of launch. The core team behind Playto Labs previously built Skyfi Labs, a company known for its 100+ experiential learning products that have reached over 67 countries. These products have received high ratings (4.6+/5) from thousands of customers, showcasing the team’s capability to create impactful, engaging, and high-quality educational content.
With strong backing from angel investors, many of whom are customers of Playto Labs, the company is poised for significant growth. The Business Development Associate Trainee role presents a unique opportunity to join this dynamic team and contribute to its expansion both in India and globally.
Role Overview:
As a Business Development Associate Trainee, your primary focus will be on generating leads and assisting with the sales process to help Playto Labs expand its market reach. This is an exciting entry-level position perfect for freshers who are eager to learn and grow in the field of business development, sales, and client relationship management. You will have the chance to gain valuable exposure to international business strategies and work closely with experienced professionals in a fast-paced startup environment.
Key Responsibilities:
Lead Generation: As a Business Development Associate, your first responsibility will be to identify and generate potential leads for Playto Labs’ products. This will involve researching target markets, identifying potential customers, and reaching out to them via email, calls, or other communication channels. Effective lead generation is crucial to building the sales pipeline and contributing to the company’s overall growth.
Client Relationship Management: You will assist in maintaining strong relationships with both existing and new clients. This includes regular follow-ups, addressing client queries, and ensuring customer satisfaction. Developing and nurturing long-term relationships will help the company retain its clients and foster trust in its products.
Sales Assistance: You will play a role in supporting the sales team by assisting in the sales process, which could include preparing proposals, managing communication with prospects, and tracking sales progress. You will gain firsthand experience of how a sales cycle works in a growing startup.
Business Growth Contribution: As part of your role, you will be encouraged to contribute ideas and insights to help Playto Labs identify new opportunities for growth. Whether it’s identifying new market trends, analyzing customer feedback, or brainstorming new business strategies, your input will be valued.
CRM Maintenance: Maintaining up-to-date client information in the company’s CRM database is essential for tracking sales activities and client interactions. You will be responsible for keeping the CRM organized, ensuring all information is accurate and accessible.
Day-to-Day Assistance: You will provide general support to business managers and senior team members, helping with various administrative and operational tasks as needed.
Qualifications & Skills:
- Educational Background: Any graduate, with a strong willingness to learn. This is an entry-level position, so freshers are encouraged to apply.
- Communication Skills: Strong verbal and written communication skills are essential. You should be comfortable speaking with clients and potential leads and be able to present information clearly.
- Interpersonal Skills: A customer-first attitude, with the ability to build rapport and foster long-term professional relationships.
- Learning Agility: A keen interest in business development and a desire to grow within the role.
- Shift Requirements: Willingness to work in the US shift hours, which aligns with the company’s international client base.
Work Environment:
Playto Labs offers a collaborative and innovative work environment. You will be working from the office, providing you with hands-on learning opportunities and direct exposure to the day-to-day operations of a growing startup. This is a great opportunity to work in a fast-paced, dynamic environment where every team member’s contribution directly impacts the company’s success.
Conclusion:
The Business Development Associate Trainee role at Playto Labs is an excellent opportunity for freshers to kickstart their career in business development while contributing to an exciting and impactful startup in the educational technology sector. If you’re passionate about sales, education, and innovation, and are eager to grow within a supportive, fast-growing team, Playto Labs could be the perfect place for you.